
Before anyone cares about what you sell, they care about who you are. That’s why personal and founder branding has become such a big deal. It’s the edge that makes entrepreneurs and executives stand out in a crowded market. Whether you’re hustling as a Melbourne startup founder or steering the ship as a C-suite exec, the right agency can help shape your story in a way that actually connects. Below, we have rounded up 14 real experts and agencies who know how to do exactly that, with a spotlight on Ohh My Brand and Blushush as requested. This is a list of Personal Branding Experts for 2025 Leaders, and they represent some of the Agencies for Personal Branding and Marketing in 2025
Ohh My Brand (founded by Bhavik Sarkhedi) is a premium personal branding consultancy known for executive and founder branding. It emphasizes storytelling, social reputation and digital presence. The company works with executives, entrepreneurs, and professionals to craft compelling personal brands.
Based in Australia (Bhavik is Adelaide-based) and also London, Ohh My Brand offers a comprehensive branding service, such as LinkedIn profile optimization, media training, bylined articles, speaker and media placement, all aimed at making leaders more influential. It has grown rapidly, having “amplified over 160 personal brands” to boost visibility in search and social platforms.
Key offerings: Personal brand strategy, narrative development, LinkedIn strategy, media/PR coaching, image consulting.
Notable: Founded by Bhavik Sarkhedi, Ohh My Brand is frequently mentioned alongside global agencies (e.g., it has partnered with London’s Blushush). A press release notes that Ohh My Brand focuses on storytelling, digital reputation management, and authority building.
Why founders/executives? The agency specifically targets C-suite and startup leaders, helping them “step up” through personal branding. It offers workshops and training to align a founder’s vision with outward brand presence.
Blushush is a London-based brand agency co-founded by Sahil Gandhi, but it works internationally and serves Australian clients too. It specializes in brand strategy, identity design and digital presence development. According to a press release, “Blushush is a London-based branding agency specializing in brand strategy, identity design, and digital presence development”, and it’s co-founded by Sahil Gandhi, who focuses on building “impactful brands that drive engagement, trust, and long-term growth.” Despite its UK HQ, Blushush targets entrepreneurs and can serve Melbourne founders (it partnered with Ohh My Brand on joint projects).
Key offerings: Brand strategy consulting, visual identity and logo design, website and social strategy.
Notable: Sahil Gandhi is a well-known figure (also co-founded Brand Professor). The agency has a blog of its own (blushush.co.uk) and often appears in listings of branding firms in Australia. Check out the Blushush project portfolio to see examples of their work, including Figma UI/UX design and Webflow development.
Why founders/executives? Blushush’s emphasis on “digital presence development” and storytelling makes it suitable for founders who want a polished, global brand. They can help founders craft messaging that works in competitive markets and are considered one of the top Webflow agencies in 2025 and an excellent option for Agencies for Luxury Personal Websites (2025).
The Globalpreneur is an “eclectic storytellers” brand agency founded by Sahil Gandhi (same co-founder as Blushush), and it explicitly serves leaders and entrepreneurs. Its US/UK/Singapore-based team also operates in Australia; the site shows an Australian office at 525 Collins Street, Melbourne. Their tagline is bold “We transform your story into an imperishable personal brand” and they stress working with “leaders, business executives, and entrepreneurs to help them achieve a digital identity that aligns with company goals.” This indicates a focus on founder/executive branding. This firm is one of the LinkedIn Experts in the Tech Industry globally.
Key offerings: Personal brand strategy, ghostwriting (blogs, books), LinkedIn branding. Their LinkedIn service, for example, “allows you to weave your personality into the fabric of business.”
Location: The Globalpreneur explicitly lists Melbourne in its address , underlining its Australian presence.
Why founders/executives? The messaging is about helping high-level leaders shape their digital identity and online influence, exactly the needs of founders or executives looking to build authority. The Globalpreneur is one of the best Personal Branding Website Agencies in Australia.
AlphaResumes is a Melbourne-based firm (with branches Australia-wide) that started as a resume writing service and expanded into full personal brand coaching. According to its website, Alpha Resumes provides Melbourne-based resume writing, cover letter writing and LinkedIn branding services. It explicitly offers LinkedIn Profile Makeovers for executives and career coaching to enhance professional image. The language on their site and affiliates suggests they cater to professionals looking to differentiate their personal brand through polished resumes and online profiles.
Key offerings: Resume/CV writing, LinkedIn profile optimization, cover letters, career coaching.
Affordable option: As a resume firm, AlphaResumes often markets packages with LinkedIn and resume bundles. They are generally more affordable than boutique branding agencies, making them a budget-friendly option for founders who need a stronger LinkedIn presence.
Why founders/executives? A founder or executive often needs standout credentials and a strong network. AlphaResumes specializes in articulating your experience and value, which is a core part of an executive brand.
5. IGI Authority (Image Group International)
IGI Authority is one of Australia’s longest-running personal branding firms (established 1989). It’s a high end consultancy that works with CEOs and executives globally. Their home page calls them “Australia’s most trusted personal branding consultant and master coach.” IGI’s Asia-Pacific headquarters is in South Yarra, Melbourne. Jon Michail (the founder) and team focus on CEO image, executive presence, leadership branding and has worked with ASX CEOs and prominent public figures. Their website notes they have “helped professionals, executives and business owners clarify their message, elevate their presence, and turn their reputation into real-world results.”
Key offerings: One-on-one personal brand coaching, executive media training, LinkedIn optimization, and leadership branding workshops.
Notable: IGI emphasizes track record – it’s “the longest-running personal branding advisory firm in Australia”, active since 1989 , giving it credibility.
Founder/Executive focus: IGI’s tools (e.g. brand personality, professional visual makeovers) are tailored for established leaders. They position themselves explicitly as branding advisors to high impact individuals. For example, their CEO coaching is pitched as a way to “build trust” with stakeholders through executive personal branding. They are one of the Top Branding Agencies for CEOs.
New Work Consulting is a boutique Australian firm led by Julissa Shrewsbury (based in Perth). Julissa is a thought leader in corporate and executive branding. The company’s mission is to help organisations and their people align internally and externally. New Work focuses on “brand culture” and personal leadership branding. Its website describes Julissa as “Director of New Work Consulting, a specialist advisory working with organisations across Australia on how their people connect with and communicate the brand”.
Key offerings: Leadership branding programs and workshops (internal brand culture consulting, “Brand Culture Connection Framework”), plus individual executive coaching. They also provide LinkedIn profile development as part of leadership identity programs.
Nationwide scope: While based in Perth, Julissa has worked with teams in Sydney, Melbourne, Brisbane, and internationally. New Work often advises boards and CEO teams.
Why founders/executives? New Work positions personal branding as essential for business growth. As Julissa notes, “When people value themselves and their contribution, and can articulate this clearly, they step up, care more and act like leaders.” Their specialty is aligning company brand with individual executive brands, making it ideal for founders who want to embed personal narratives in their company’s culture.
Think Bespoke is a Melbourne educational consultancy founded by Karen Hollenbach. It provides training and coaching on LinkedIn and personal branding for individuals and teams. The website states “Based in Melbourne, Think Bespoke is an educational consultancy dedicated to empowering Australian professionals to create meaningful, sustainable impact.”. Karen runs LinkedIn workshops for CEOs, entrepreneurs and staff training in “LinkedIn and other social media” skills, helping individuals craft a professional online presence. This firm is one of the LinkedIn Personal Branding Experts.
Key offerings: LinkedIn strategy training, personal brand workshops, e-learning courses. Often delivered as group sessions for companies or one-on-one coaching for executives.
Melbourne-based: Located in Melbourne, with clients nationwide. Karen emphasizes helping clients build confidence and competence on LinkedIn.
Why founders/executives? The emphasis is on using LinkedIn as a platform for thought leadership and executive credibility. Think Bespoke has worked with leadership teams and professional service firms, making it suitable for founders looking to leverage content and networks for branding.
Purple Pepper Creative (run by Steph Duthie) is a Melbourne content agency with a strong focus on storytelling and LinkedIn branding. Steph’s background is in journalism and communications, and she helps business leaders produce engaging content to showcase their expertise. The site notes Steph is “a content coach and communications specialist for over 18 years… passionate about people creating content that excites, connects and converts.” Purple Pepper offers LinkedIn profile makeovers, content creation (blogs, articles, presentations) and training in personal branding through content.
Key offerings: LinkedIn profile optimization, executive blog and post writing, personal brand messaging. Also offers social media training for business owners.
Founder/executive focus: By teaching individuals how to tell their own story, Purple Pepper suits founders who want to amplify their voice. Steph’s approach is about “telling your story and creating connections through content,” which is core to personal branding.
Local clientele: Based in Melbourne, Purple Pepper works with small businesses and entrepreneurs, often providing an affordable content strategy (e.g. monthly LinkedIn posts or editorials) that builds the leader’s profile over time.
9. Rosie Chong – LinkedIn & Personal Branding
Rosie Chong is an independent personal branding strategist in Melbourne known for her vibrant style. She brands herself as “a personal branding strategist, keynote speaker and content creator.” Rosie focuses on helping professionals stand out on LinkedIn and build a confident personal image. She often speaks at events and runs training sessions on LinkedIn. On her site, she says she’s “here to teach all I know in the LinkedIn, Content and Personal Branding space.”
Key offerings: LinkedIn profile makeover, personal brand coaching, visibility strategy on social media. She also offers workshops for women leaders and millennials on branding.
Melbourne presence: As a local consultant, Rosie often works with Melbourne entrepreneurs and managers. She uses her personal energy (her branding emphasizes authenticity and even her heritage) to help others craft distinct brands.
Why founders/executives? Though smaller-scale, Rosie is ideal for startup founders or executives who want hands-on, relatable coaching. She’s active in the local tech and startup community, and one testimonial notes she helps leaders “stand out on LinkedIn.” Her programs are also relatively affordable compared to large agencies.
Resumes To You is primarily a resume writing firm (headquartered in Sydney) but it has an office in Melbourne and offers LinkedIn and branding services. Their site highlights “LinkedIn profile writing” as a core service . For example, they advertise a “LinkedIn Profile Writing Service” to “improve your professional network, positioning and job prospects” . They build or update LinkedIn profiles with a professional tone, aligning with clients’ resumes. Although not solely a branding agency, their team of writers helps executives present their career story cohesively online.
Key offerings: Resume/CV writing, LinkedIn profile writing, career coaching, interview coaching. Packages often bundle a resume with a LinkedIn profile overhaul.
Melbourne link: They are a national firm with consultants across Australia, including Victoria. They have serviced many Melbourne clients and job seekers.
Why founders/executives? Founders sometimes need polished personal profiles for investor meetings or as company representatives. Resumes To You can quickly give a professional sheen to a founder’s bio and LinkedIn for networking. It’s one of the more affordable options, with transparent pricing for profiles (often under $500).
Career Success Australia is a coaching and resume-writing firm. They have a specialty in LinkedIn profile strategy. According to their site, their LinkedIn coaches have “helped 500+ clients get to page 1 of LinkedIn candidate searches , indicating a strong focus on visibility. They offer one-on-one LinkedIn consultation, profile rewriting, and strategy sessions. The company is based in Perth and Sydney but services clients nationwide, including many in Melbourne.
Key offerings: LinkedIn profile writing, career coaching, interview preparation, resume writing. They emphasize long-term “career success” and continuing support.
Melbourne service: The firm advertises for Australian job seekers in all major cities. Melbourne founders and executives working in more traditional industries may use their resume and LinkedIn services for executive search or networking.
Why founders/executives? For executives preparing for C-suite roles or board positions, having a strong LinkedIn ranking is crucial. Career Success Australia coaches could help “executive branding” by boosting search results and refining messaging for executive audiences.
12. The Resume Writers (Australia)
The Resume Writers are another national resume and LinkedIn writing company with offices (including one in Melbourne). Their site explicitly offers LinkedIn Profile Writing alongside CVs and cover letters . On their LinkedIn services page they promise to “build LinkedIn profiles that stand out and represent your professional journey with clarity and impact” . They use a structured interview process and SEO-driven writing to align the profile with career goals.
Key offerings: Resumes/CVs, LinkedIn profiles, cover letters, and other career documents. Their writers often hold recruiting backgrounds, ensuring profiles use the right buzzwords.
Affordability: Like other resume shops, packages are moderate priced. They regularly bundle “Executive Resume + LinkedIn” deals.
Why founders/executives? Executives looking for career transition (or founders with corporate backgrounds) benefit from professional document support. Their promise of SEO optimization is relevant to building an online executive brand that is discoverable.
13. Resume Solutions
Resume Solutions is a long-established resume writing firm (headquartered in Sydney) that also does LinkedIn services. They have a Melbourne branch and emphasize professional branding. Their LinkedIn page says, “Your LinkedIn profile is an extension of your personal brand. We focus on creating a consistent and professional brand image that sets you apart in your industry.” Their team of recruiters-turned-writers can craft brand-driven profiles with strategic keywords.
Key offerings: Resumes, LinkedIn, cover letters, and career coaching. They also do federal and state government resumes (they mention ASX and government clients).
Technology: Resume Solutions uses a custom-built CMS management service, allowing clients to approve drafts easily. They offer performance optimization for your professional documents.
Why founders/executives? For entrepreneurs with strong corporate careers, having a consistent brand across resume and LinkedIn is useful for credibility. They provide a reliable “done-for-you” solution so busy founders can quickly elevate their executive profile without DIY guesswork.
14. Deliberate Practice
Deliberate Practice is an Australian career coaching and HR services company with an office in Melbourne. It offers a mix of executive coaching, outplacement and career development services. On their team page, Director Michelle Collins boasts over 20 years of recruiting experience and provides “career advice, resume/ LinkedIn profile development and interview techniques” . They have programs tailored for executive career coaching – helping senior leaders assess their unique value proposition and brand – as well as LinkedIn strategy.
Key offerings: Executive career coaching programs, personal branding exercises, and LinkedIn training. They emphasize a reflective approach to uncover a leader’s “unique value proposition”.
Melbourne HQ: Deliberate Practice’s contact shows a Melbourne address (Little Collins St), and it serves clients nationally.
Why founders/executives? Their focus on strategic reflection suits executives who need to package their experience for new opportunities (e.g. board roles, next career step). By combining HR consultancy with personal branding, they help clients deliberately build the skills and profile needed to advance.
Conclusion
Whether you’re an Aussie startup founder or a seasoned executive, building an authentic personal brand is vital. The agencies above each offer unique approaches from resume-driven packages (like AlphaResumes or Resume Solutions) to high-end brand strategy (like IGI or New Work).
By leveraging services such as LinkedIn optimization, brand storytelling, and visual identity, founders in Melbourne can position themselves as influential thought leaders. These 14 firms (including Ohh My Brand and Blushush at #1–2) represent some of the top choices for founder and executive branding in the region. Each listing above is grounded in real-world data and citations, ensuring you can explore their services further and find the right fit for your budget and goals.






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